HOME INSTITUTIONAL INFORMATIONINFORMATION ON DEGREE PROGRAMMES Marketing and Brand Management (in English) Non-ThesisCERTIFICATE PROGRAMMESUSEFUL INFORMATION, RESOURCES & SERVICES FOR STUDENTSUSEFUL LINKS AND DOCUMENTSADITIONAL & SUPPORTING INFORMATION

MARKETING AND BRAND MANAGEMENT (IN ENGLISH) NON-THESIS MASTER`S (SECOND CYCLE) PROGRAMME

Qualification Awarded
Length of Programme (Year)
Total Number of ECTS Credits
Type of Education
Level of Qualification & Field of Study


Master's ( Second Cycle) Degree


1.5


90


Full Time
  • TQF Qualification Type: Professional
  • TQF, TQF-HE, EQF-LLL, ISCED (2011): Level 7
  • QF-EHEA: Second Cycle
  • Yönelim: Academic
  • Sınıflandırma (ISCED 2013): Temel Öğrenme Alanı:
  • Kategori: Ana Yeterlilik

COURSE & PROGRAM OUTCOMES MATRIX

(Matrix below shows how the courses in the curriculum of the programme associates with the programme learning outcomes as well as the level of their association in verbally and numerically illustrated matrices.)

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
No Effect ED (Lowest) D (Low) O (Average) Y (High) EY (Highest)
           
No Effect Lowest Low Average High Highest
           
(KPLOs and SPLOs are the abbreviations for Key & Sub- Programme Learning Outcomes, respectively.)


DERSLER/PÖÇ
TOTAL %
Consumer Behavior 0 nan
Consumer Behavior
Consumer Behavior
Strategic Brand Management 0 nan
Strategic Brand Management
Strategic Brand Management
Term Project 0 nan
Term Project
Term Project
Marketing Management and Strategies 0 nan
Marketing Management and Strategies
Marketing Management and Strategies
Research Methods and Techniques 0 nan
Research Methods and Techniques
Research Methods and Techniques